by Jeffrey Romano | Dec 22, 2014 | Online-Marketing for Bloggers
The skill of mastering Facebook Advertising is only going to become more important in 2015. It’s being widely predicted that ad spend on social media platforms is going to continue to grow next year. Focusing on Facebook, this is mainly due to two reasons....
by Jeffrey Romano | Dec 16, 2014 | Online-Marketing for Bloggers
As bloggers and business owners, we know that we should be investing in building our audiences on social media networks. But building an audience just takes too long for many of us! So we end up looking for shortcuts. The problem is, sometimes these shortcuts...
by Jeffrey Romano | Dec 4, 2014 | Online-Marketing for Bloggers
This might be a harsh statement, but it is becoming increasingly true! Marketing on Facebook has changed. Facebook used to be a marketer’s dream come true. It was paradise. However, in this last year, certain controversial developments from Facebook are making it less...
by Jeffrey Romano | Nov 18, 2014 | Online-Marketing for Bloggers
In the last few years, thanks to my involvement with the Clever Accounting software-as-a-service, I’ve spoken with a number of local accountants and bookkeepers. We meet at business events where everyone would be focused on networking. Referrals and networking...
by Jeffrey Romano | Sep 22, 2014 | WordPress Security
22% of websites around the world use WordPress. That’s over 75 million websites! As the most popular website content management system in the world, WordPress has become a big target for hackers. Many hackers target WordPress websites which do not take security...
by Jeffrey Romano | Sep 9, 2014 | WP Lighthouse News
If you’re reading this blog post, then you probably use WordPress as a content management system (CMS) for your website. A new version of WordPress is out. Automattic, the company behind WordPress, has just released version 4.0 of its popular CMS, which powers around...
by Jeffrey Romano | Jul 31, 2014 | WordPress Success Stories
A few months ago we started working with Pippa’s Paddock, a guesthouse offering rural style accomodation in Sicily. They specialise in horse-riding holidays and also provide other activity holidays such as cycling tours, camping & yoga retreats. Mark...
by Jeffrey Romano | Jul 20, 2014 | WordPress Tips
WordPress is the most popular content management system powering around 22% of the world’s websites. This impressive growth has made WordPress a growing target for hackers, who look to make money by manipulating other people’s websites. The question that...
by Jeffrey Romano | Jul 15, 2014 | WP Lighthouse News
For our first post, I’d like to share a little bit why we created WP Lighthouse, the meaning of life and who we are out to serve. WordPress is a wonderful business tool. It is great at empowering people to express themselves. However, it does have a number of...